UTM Tracking Information

Our link tracking helps to enable better tracking in Google Analytics which you can use on your website to hopefully benefit your organisation. To do this we simply add a couple of parameters on your URL as to the specification of Google Analytics URL builder here.

To find this data you go into Acquisition > All Traffic > Source/Medium 

Set primary as Medium. You should be able to find Social (Orlo) and you should be able to see data similar to this: